Events

Cut the Confusion Out of Your Advertising
August 22nd, 12-1pm
In a world full of advertising options, many businesses feel confused about how to make the ‘right’ advertising decisions. Erin Horswill, Principal at Atreyu+Bastion, will clear up the confusion. During this presentation, you’ll learn the simple metrics behind audience measurements allowing you to compare your options ‘apples to apples’, how to start your advertising analysis with the consumer first, and how to set your campaign to be measured by something more meaningful than having to ask, “How did you hear about us?”
View Presentation Slides

Clean Energy Funding Opportunities
August 7th, 5-6pm
Watch Recording
View Presentation Slides:
– Inflation Reduction Act
– Rural Energy for America Program
There are many opportunities out there to help fund clean energy upgrades in your business or home, including tax credits and rebates from the Inflation Reduction Act, grants and loans through the Rural Energy for America Program (REAP) and Property Assessed Clean Energy (PACE). Speakers are Kathy Kuntz, Director, Dane County Office of Energy & Climate Change and Brenda Heinen, USDA Rural Development Western States Regional Coordinator.